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Gaming Mechanics for Your Business: Step by Step

Legions of online businesses are following the trend of integrating game mechanics into their products. Investors used to hear customer acquisition plans that included, “and we’re going to make it social” or “and we’re going to make it viral.” But lately, these pitches have changed to include, “and we’re going to use game mechanics” to […]

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10 Intriguing Twitter Statistics

Most businesses have realized the power of using Twitter as a marketing tool. The growing popularity of social media inside of business has spawned a whole new field of research. The following statistics were collected in recent studies and suggest Twitter is a powerful platform for business due to it’s ferocious growth and intriguing user […]

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